Traffic is the lifeblood of any website, without traffic the website may just as well not exist. When it comes to CPA offers, since most of the offers are for US voters, we want to modify that statement and say that without US traffic, your website may as well not exist. Even if you already have thousands of visitors, you aren’t going to make any money unless alarge proportion of that is from the US.

Now there are three main methods to drive traffic to your website ; organic search engine traffic, paid traffic and visitors from your email list.

Search engine Traffic

Many gurus call this ‘free’ traffic, but unless you place nil value on your time, this isn’t the case in any way. If you outsource the SEO work then it’s actually not free traffic. Similarly, once your site is ranked highly, you need to resume with the SEO work to maintain the position.

With that said, organic SEO remains one of the most cost-effective strategies to driving traffic to your business and should make up a serious part of your longterm plans for your CPA websites. If your financial position is tight, then organic SEO could be the only option open to you, in which case you’ll need to invest a lot of time to push traffic from the search sites.

Paid Traffic

Paid traffic can come in many different forms and youhave got a great spread of places to go to get it. At the forefront of most web marketers mind is AdWords, which is good for you because they often don’t think about other networks.

Yahoo and MSN / Bing, as an example both have millions of searches every single day but the cost per visitor is significantly less than on Google. Not just that, but Yahoo and MSN / Bing are claimed to have a much higher share of customer searches compared to Google, which is primarily research based.

You also have other alternatives like Facebook and MySpace advertising. The amazing thing about these networks is that you can target particular demographics ranging from gender, age, location and even interests! You have probably seen ads on Facebook that are uncannily accurate like Free USB drive for all 34 year olds, don’t be fooled, theyare just using Facebook’s demographic targeting, but many of us will not know this and think an offer is coincidently tailored for them. Continue reading Driving Traffic to CPA Offers

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